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Nokia
Game 2002, an interactive adventure provided by Nokia,
will be played from 11 to 29 November in nine languages
across all 25 countries simultaneously. During the game,
players receive a mission that they must complete within
the next 20 days. Those players who complete the mission
to the fullest (i.e. score the most points) will win.
Compared to previous versions of Nokia Game, this year
offers both active and casual players the opportunity
to play at their own level. Due to a new game concept,
players can enjoy the experience 24 hours a day, if
they want to, and upload and share their own created
content to amaze and impress fellow players.
In
addition, players are challenged to create a new game
identity and investigate - using their game identity
- the borders between fiction and reality. Close cooperation
with the world's largest music publishing companies
has resulted in a game theme that will teach participants
the ins and outs of today's music business.
Nokia
Game uses the Internet, SMS, chat, interactive voice
response (IVR) calls and mini-movies distributed over
the web to share information and provide clues and instructions
to the players. There is no participation fee to participate
in Nokia Game. To play, participants need to have access
to the Internet, an e-mail address, and a mobile phone
with the capacity to receive short messages. There is
no age limit to play the game, but minors need their
guardian's permission to participate.
At
the end of the game, the top 10-100 players in each
country will each win a special new Nokia 3650 phone
with integrated camera, video player and camcorder.
The winners will be among the first in their region
to own and use this new phone.
"This
is the fourth time we are running Nokia Game for mobile
phone users. Last year, over half a million people played
and we expect as many, if not more, for this year's
Nokia Game. Players are able to build their own pages
to share information and content that they have created,"
said Pekka Rantala, Vice President, Marketing Services,
Nokia Mobile Phones. "This type of promotional activity
is an excellent fit with our brand promise of connecting
people and reflects the growing importance of entertainment
in mobile services."
Nokia
Game 2002 will feature multimedia messaging (MMS) and
digital services. Operator logos, ring tones, and picture
messages with Nokia Game themes are available from the
Nokia Game site www.NokiaGame.com
and Club Nokia, an online community loyalty program
offering exclusive services to Nokia phone owners in
Europe, the Middle East and Africa. The Club Nokia web
and wap services can be accessed once the Nokia phone
is registered with Club Nokia. For more information
on Club Nokia, please see www.club.nokia.com.
Registrations
and a press section where members of the press can download
Nokia Game related material and follow news updates
on the game opens at www.NokiaGame.com
on October 21.
SOURCE
Nokia Press Release Back
to News Reports
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