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January 2003 - Corbis and Motorola Inc. announced the
creation of a new multimedia messaging service (MMS)
that gives wireless network operators the ability to
extend their existing offering to include media products
ranging from still digital imagery to motion video content.
This
partnership is also significant because it further expands
the wireless channel as an important market for digital
images worldwide.
This
one-stop service combines compelling photographic and
fine art images from the diverse Corbis collection with
Motorola's MMS VAS (Value Added Services) Media Solution
to offer enhanced picture messaging for mobile and Internet
environments. This combination gives operators a complete
MMS package enabling them to easily deploy a wide range
of media across new MMS-enabled handsets, legacy handsets
or PCs. Operators can immediately equip their existing
MMS systems with the Motorola Media Solution featuring
Corbis content via an ASP, MSP or Server Software license
agreement via Motorola's Mobile Services Cafe -- a suite
of solutions designed to help operators quickly commercialize
and brand a variety of wireless data services.
"Multimedia
Messaging Services are key to driving mobile data uptake,
and downloadable content is an important element that
will provide network operators with a unique way to
differentiate their services while creating additional
revenue streams," said Mike Bordelon, corporate vice
president and general manager, Motorola Personal Communications
Sector. "Teaming with Corbis lets us offer our customers
vibrant content that adds value for the consumer while
increasing average revenue per user."
End
users benefit from being able to create highly personalized
multi-media messages by accessing, downloading, and
customizing high quality photos, graphics, fine art,
and illustrations either via their phone or the web
using robust enhancement and media management tools.
The resulting personalized content can then be saved
as screen savers and wallpapers, or shared instantly
with friends, family members and colleagues around the
world via any graphics-capable Internet-ready device.
"Corbis
is always seeking new and innovative channels for digital
images because they not only offer our photographers
and other image providers new sources of revenue, but
they also help Corbis realize its vision of unleashing
the power of human expression through pictures," said
Mark Sherman, Corbis vice president for emerging markets
and products. "So, Corbis is extremely pleased to work
with Motorola to offer wireless carriers the best images
and media content for their subscribers, and we look
forward to rollout of this offering in Europe and elsewhere."
SOURCE
Motorola Press Release Back
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