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18 February 2004 - General Wireless, provider of two-way
eSMS to Europe’s leading operators, today announced
the availability of eSMS Executive for Lotus Notes and
Outlook Express, in addition to MS-Outlook. eSMS Executive
enables mobile operators worldwide to access the profitable
and emerging eSMS market by providing a full service
for sending, receiving, replying and forwarding SMS
in all major email programs.
Prioritizing revenue streams from mobile data, mobile
operators today find eSMS Executive’s enhanced
connectivity highly attractive. eSMS Executive converges
the technologies of SMS and email programs, providing
a rich set of capabilities, including identical email
layout, sending multiple messages directly from contact
and distribution lists, handling replies in the email
box, using the convenience of a PC to write SMS, contacting
individuals anytime anywhere, and charging SMS to prepaid
or monthly bills.
Mobile operators integrating this service in their
service portfolio can attract new and fuel existing
subscribers, driving both SMS and voice-response traffic.
eSMS Executive offers easy access by downloading software
from an operator’s website. It opens up new business
opportunities for corporate users and, as mobile operators
can brand their own service and include their logo in
email programs, it strengthens customer relationships.
“By adding support for Lotus Notes and Outlook
Express to our existing eSMS Executive Outlook offering,
our aim of satisfying mobile operators’ needs for
a user-friendly, two-way eSMS service for all major
email programs driving their SMS traffic seems to have
succeeded” says General Wireless CEO Anders Hardebring.
“We have concluded discussions with several leading
operators, who will launch the service in the next couple
of months”.
About General Wireless
General Wireless provides user-friendly, two-way eSMS
solutions to mobile operators for corporate and personal
use. The company is a Microsoft Office Marketplace partner
in the US, UK, Germany, France, Netherlands, Norway and
Sweden, as well as an IBM Development World partner. Based
in Stockholm, Sweden, the company is funded mainly by
Argnor Wireless Ventures, Business Builders and the Sixth
Swedish National Pension Fund.
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