| 20 February 2004 - Mobile gaming is poised to take
off in Europe in a major way, much as it has done in the
Far East. Alphamosaic, a semiconductor company for mobile
multimedia devices is at the forefront of that revolution
with its VideoCore® processor technology that delivers
the world’s lowest power, highest quality games to
mobiles.
In short, with Alphamosaic’s VideoCore® architecture,
mobile phone users will be able to enjoy a feature rich
gaming experience brought to them at previously unattainable
levels of quality and still preserve battery life. This
makes Alphamosaic unique in being able to offer this
powerful combination.
On its stand (Hall 2, F30), Alphamosaic will be demonstrating
just such games – 3D pool, Darxide, Project End,
ZooCube, and more... As of now, consumers will be able
to enjoy console quality on their mobile devices over
and over again. Colours, textures, lighting and shading
all contribute to an unparalleled gaming experience.
These unique hardware developments have been backed
up with equally exciting software developments. Alphamosaic
has written dedicated middleware to allow the architecture
to seamlessly integrate with mobile phones. This gives
the games development community the opportunity to easily
create or port games for any VideoCore enabled handset.
Says Robert Swann, Vice President of Marketing at Alphamosaic:
“The mobile games market is accelerating at unprecedented
speed. In the Far East, anticipated revenues for 2004
are expected to reach $250 million. Europe will soon
follow. Alphamosaic is already in partnership with a
number of leading games developers and distributors.
As games become more important, so too do the issues
of battery life and quality – and Alphamosaic is
ideally positioned to support this.
In effect, the VideoCore architecture offers a triple
win: developers can produce games faster, easier and
with richer graphics; the operators can offer multiplayer
games driving data revenues; the customer is offered
a myriad of great games.
Alphamosaic have developed VideoCoreŽ, a unique, fully
programmable, two-dimensional processing architecture.
Our parallel approach to processing data provides high
data throughput at low power consumption with full programmability.
This enables the mobile phone handset manufacturer to
add high performance multimedia functionality without
compromising battery life, build price or flexibility.
Back
to News Reports
|
