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27 February 2004 - M-Systems today announced that Texas
Instruments Incorporated (TI) has integrated support
into its OMAP™ 1710 application processor for the
Mobile DiskOnChip flash disk, M-Systems’ on-board
multimedia memory solution.
As part of this support, Mobile DiskOnChip software
drivers are included within the ROM code of the TI OMAP1710
Chipset, allowing for smooth integration of the leading
NAND-based mobile storage solution within the latest
mobile devices. The collaboration with M-Systems is
part of TI’s overall strategy to address growing
security concerns among service providers, consumers
and wireless original equipment manufacturers (OEMs).
This integrated support is crucial for secured applications
and enables secure boot up from Mobile DiskOnChip within
OMAP-based devices, ensuring that the operating system
(OS) image is correctly and securely programmed into
flash memory at the factory. Secure boot also allows
software and the OS image to be authenticated prior
to execution, preventing unauthorized modification to
the code in addition to preventing the execution of
forged or “spoofed” software code.
TI's latest OMAP processor will enable manufacturers
to design secure mobile handsets with longer battery
life. Cell phones that include the OMAP1710 processor
will also provide an ideal mix of multimedia features
and cost-effectiveness, making them more attractive
to the high-volume market for multimedia feature phones.
“Based on application requirements and customer
demand, support for Mobile DiskOnChip is integrated
into ROM code in order to further enable a high level
of security, reinforcing our strategy to provide secure,
high-performance, low-power, highly-integrated products
for mobile devices,” said Paul Werp, worldwide
marketing director for TI’s OMAP platform. “For
the end users of feature phones and mobile multimedia
applications, the combination of secure, high-performance,
energy-efficient OMAP processors and Mobile DiskOnChip
further enables the smooth performance of MMS (Multimedia
Messaging Service), video, email and MP3 playback.”
“TI is continuously setting the standard with
new innovations for the wireless market. By supporting
M-Systems’ Mobile DiskOnChip within OMAP, Texas
Instruments is again giving designers the reliable,
high-performance storage capacity needed for high-end
handsets,” said David Tolub, vice president and
co-manager of M-Systems DiskOnChip business unit. “We’re
excited to be working with TI to enable rapid deployment
of the most advanced mobile products. Both companies
win in providing customers a complete solution.”
Mobile DiskOnChip, selected by EDN, the premier design
magazine of the electronics industry, as one of the
top products of 2003, is a high-capacity NAND-based
nonvolatile memory (NVM) solution. It is targeted specifically
for multimedia mobile handsets and provides multimedia
mobile handset manufacturers with advanced flash technology.
Mobile DiskOnChip features high performance and reliability
and an ultra thin controller and is equipped with a
built-in boot block enabling it to completely replace
legacy NOR devices within a smaller physical space and
decrease overall expenditure on memory. Within feature
rich handsets, Mobile DiskOnChip can be used to store
both the operating system (OS) and application code,
as well as user data such as still pictures, video content,
personal information manager (PIM) content, games and
music.
Currently, four out of the five leading handset manufacturers
have chosen to integrate high-capacity, high-density
Mobile DiskOnChip within their products. Additionally,
leading personal data assistant (PDA) manufacturers
incorporate Mobile DiskOnChip to support the newest
applications and functionality.
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