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24th March 2004 - Macrovision® Corporation, a provider
of software licensing technologies, today announced
that Motorola and Macrovision have collaborated on a
white paper outlining the industry’s first licensing
implementation guidelines. The white paper, “Improving
Customer Satisfaction by Improving Licensing Implementation
Quality,” defines deployment standards for both
software publishers and corporate enterprises.
“Motorola is at the forefront of major licensing
initiatives such as centralized procurement and global
software licensing management,” said Dan Griffith,
manager of comprehensive software asset management at
Motorola and white paper co-author. “As a founding
member of CELUG, the centralized licensing user group
that includes companies such as Intel, Honeywell, Agilent,
Northrop Grumman, AMD and Ford, we believe it is important
to share our knowledge and best practices experience.
This joint initiative with Macrovision offers detailed
recommendations that address procurement, reporting
and dependency issues that are widely encountered within
today’s enterprise.”
“At SoftSummit 2003, the software industry’s
conference on pricing, purchasing and licensing, executives
from both sides of the table wanted help improving the
quality of their licensing implementations. We listened
and provided the guidelines they were looking for,”
said Mark Horler, director, global consulting services
at Macrovision. “Working closely with Motorola,
a long-term Macrovision customer, we’ve developed
a clear and concise licensing policy that makes the
process easier and adds value for both vendors and customers.”
The white paper covers an overview of the most common
software licensing issues faced by corporate enterprises
and provides solid guidelines on topics such as methodology,
reporting, naming conventions, security and versioning,
that will result in high-quality implementations and
greater customer satisfaction.
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