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22nd September 2004 - Nokia has launched a new barring
solution for the safe and controlled usage of mobile
content services as part of the Nokia Intelligent Content
Delivery (ICD) solution. The barring solution is based
on subscriber and mobile service recognition. It allows
mobile users to control access to mobile content services
- for example, parents can prevent children from accessing
undesirable or unwanted services.
The solution will be available during fourth quarter
2004 as a part of the Nokia ICD solution. With the Nokia
ICD, operators can offer easily accessible services
with simple pricing that reflects the value of those
services popular with subscribers. The ICD solution
provides a rich set of service control functions that
enhance the user experience, and at the same time, help
to fulfill the ethical and regulatory requirements of
mobile content delivery.
"With the increasing amount of new mobile content
services, there are inevitably services and sites which
not everyone would want access. Hence, the ability to
safely and securely control access to these sites is
important for both operators and their subscribers,
and our solution allows just that. For example, most
parents would like to control which services are suitable
for their children to access," says Olli Oittinen,
Vice President Core Networks Marketing and Sales, Networks,
Nokia.
"Security and control are very important factors
for consumers when considering mobile content services.
This is especially true of parents and corporate organizations
who may wish to restrict access to certain inappropriate
material online. The Internet Watch Foundation works
in partnership with the mobile industry and we are very
pleased to be able to support Nokia, an IWF member,
in the launch of this solution," said Peter Robbins,
CEO, Internet Watch Foundation, United Kingdom.
The barring solution maps subscriber and service profile
information to meet the growing demand for filtering
out inappropriate mobile content. The solution can bar
user access to services based on the content service
category, maximum price or maximum size. The user's
subscription data stored in the system includes a barring
profile that can indicate services categories to be
barred.
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