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2nd August 2005 - 3, the UK's first video mobile network,
today announces a partnership with EMI Music UK, the major
record label, to supply full-length audio tracks directly
to over 3 million customers on the 3 network.
3's customers will be able to access all the artists that
EMI Music UK has mobile rights for, which includes tracks
from Robbie Williams, Kylie Minogue, Coldplay, Jamelia, Joss
Stone and Norah Jones.
The agreement will enable customers to enjoy new releases
on EMI Music UK's labels which include EMI Records, Parlophone,
Relentless, Virgin as well as back catalogue material. The
hottest and freshest 100 EMI Music UK's tracks will be available
to customers to download in either WMA or AAC format depending
on their handset.
This announcement builds on 3's music offering which includes
full-length videos from Sony BMG and music videos from independent
label artists through VidZone. 3 was the first mobile network
to launch full-length music videos over mobile in August 2004
and has since recorded a number of firsts including a world
first with Robbie Williams launch of his single "Misunderstood"
on the 3 network ahead of TV and radio. Natasha Bedingfield
and Rooster have also had concerts streamed live to 3's customers
Bob Fuller, Chief Executive of 3 UK, comments: "3 is
leading the way in developing the exciting opportunities of
3G mobile technology. Music is one of our most popular services
and through this deal our customers will be able to enjoy
the very latest audio tracks from top artists like Kylie,
Robbie and Coldplay."
Dave Gould, Commercial Manager, Digital Media for EMI Music
UK, comments: "We're delighted to bring EMI Music UK's
labels to 3. 3 is a leading network in bringing mobile music
to their customers and we're really excited about the possibilities
of putting more great music into the hands of millions of
mobile users."
- 3 and EMI Music UK announce mobile music partnership.
About 3
Hutchison 3G UK Limited deliver third-generation mobile multimedia
and communications services under the 3 brand in the UK, offering
a convergence of media, information and telephony to enable
live video calls, multimedia content and entertainment while
on the move.
About EMI Music UK
EMI Music UK is one of the country's leading record companies,
comprising four front line labels - EMI Records, Innocent,
Parlophone and Virgin - one catalogue division and numerous
imprints and associated labels. These include the world famous
EMI Classics, Blue Note jazz label, Heavenly Records, Relentless
and dance label Positiva. Each label maintains an individual
musical and creative strategy and ensures that EMI represents
many of the best-known recording artists in the world.
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