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18th October - Toshiba Mobile Communications
Division today announced an agreement to bring exclusive live
and pre-recorded content from Oasis to its music mobile phone
Toshiba 803. As part of this agreement Toshiba has been appointed
exclusive mobile sponsor for Oasis live dates across major
European territories up to Christmas 2005.
The Toshiba 803 handset, which will be launched in Europe
in October, will be bundled with exclusive audio and video
from Oasis on a 512 MB SD card. This content includes the
first chance for Oasis fans to see the video for the new Oasis
single “Let There Be Love” as well as five exclusive
live audio and video tracks recorded at Oasis amazing homecoming
concert at the City of Manchester Stadium in July 2005.
Oasis exploded into the rock scene in 1994 and has since
sold over 40 million albums worldwide. The group embarked
on their biggest ever world tour this year, which will see
the band play to over 2 million people before the year is
out. Toshiba has been awarded exclusive mobile sponsor status
for the European leg of the tour commencing 20th October through
to 22nd December, including Paris, Milan, Barcelona, Madrid,
Belfast, Dublin and the instant sell-out Cardiff Millennium
Stadium end of year festival event.
“Oasis are an incredible success story in the UK and
Europe.“ said Chris Bignell at Toshiba’s Mobile
Communications Division. “Oasis has existed for more
than 10 years because people love their music and we think
it is fantastic that we can offer our customers exclusive
audio and video of the band to play on their mobile phone.”
The Toshiba 803, available exclusively on the Vodafone network,
is the company’s first combined 3G phone and music player.
It features an external music player with stereo twin speakers,
allowing users easy access to music on the move. The external
1.3 inch screen displays artist names, song length and other
details so that users can find and play music at a glance,
as well as scrolling through tracks and saving files in playlists.
The handset is capable of playing music while users surf the
net or perform other functions which means they can enjoy
the complete functionality of the phone, without compromise.
The Toshiba 803 SD card will include the following content
from Oasis:
- Let There Be Love (audio and video)
- Let There Be Love – exclusive demo track (audio only)
- Live audio and video exclusives from the band’s Manchester
gig of: Live Forever, Wonderwall, Rock ‘n’ Roll
Star Acquiesce and Lyla.
The Toshiba 803 was announced in September 2005 and will
be available exclusively on the Vodafone network. The slick,
clamshell handset also features a 2.2 megapixel camera, stereo
twin speakers and BluetoothTM. It has a standby time of up
to 270 hours and talk time of up to 320 minutes*.
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