|
29th June 2006 - Today Nokia announced a new commercial DVB-H
pilot in Stockholm with Teracom in Sweden. Nokia is supplying
the Nokia Mobile Broadcast System 3.0 and Nokia N92 mobile
TV devices to the pilot which will last from October to December
2006 and includes 400 consumers. The project is a co-operation
between ATG, Boxer, Nokia, Sveriges Radio, Sveriges Television/UR,
Telenor and Teracom.
The pilot participants will be able to watch fourteen TV channels
and listen to four radio channels in the Stockholm city region,
where a network has been built for high quality indoor and
outdoor coverage. The objective is to evaluate what Swedish
consumers think about commercial broadcast mobile TV.
ATG, Boxer, Sveriges Radio and Sveriges Television will provide
content for the pilot. The test will be delivered using Nokia
Mobile Broadcast Solution 3.0, and the pilot participants
will use mobile devices from Nokia, the Nokia N92. Teracom
will be responsible for the network, the broadcast and operating
of the platform.
"We strongly believe in the capability of the DVB-H technology
as well as in the mobile TV service, and we are looking forward
to presenting the full potential and interest of broadcast
mobile TV in Sweden," says Sigurd Leth, Multimedia Director
for Nokia Nordic.
This is the second mobile TV pilot in Sweden where Nokia is
one of the main suppliers of DVB-H technology. Last week,
Nokia announced a new contract with TeliaSonera Sweden for
a complete DVB-H pilot system, including Nokia Mobile Broadcast
System 3.0 and Nokia N92 mobile TV devices, underpinned by
Nokia's hosting and systems integration know-how.
DVB-H technology complements existing operator networks, optimizing
capacity and quality. It offers consumers the chance to enjoy
high quality terrestrial digital broadcasts along with voice
telephony and internet access all in a single device. Broadcast
mobile TV will offer new business opportunities for mobile
service providers, content and broadcast companies, infrastructure
and handset manufacturers as well as technology providers.
The feedback from different mobile TV pilots has been promising.
Results from pilots on broadcast (DVB-H) mobile TV services
amongst consumers in Finland, the UK, Spain and France have
revealed clear consumer demand for such services as well as
important indications over future business models for commercial
mobile TV services.
Back to News
Reports
|
