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4th July 2006 - Mobile technology and content development
company, ROK Entertainment, has licensed the Austin Powers
film ‘International Man of Mystery’ to it’s growing portfolio
of titles available on memory card for play on mobile phones.
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ROK Player’s patented technology stores copy-protected
audio-visual content on memory cards to play full-screen
on mobile phones and are described as DVD's for the
mobile phone with a simple plug and play application.
“This movie is a fantastic – some would say ‘groovy’
– addition to our library” said Jonathan Kendrick, Chairman
and CEO of ROK “as we’re already seeing huge levels
of interest in cult movies as well as for music video
albums and TV comedies on ROK Player memory cards”.
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ROK has licensed more than 100 major titles for it's content
portfolio already to include BBC classic comedies such as
Little Britain and The Office as well as SpongeBob Squarepants
and South Park and other cult movies such as Shawshank Redemption.
In addition, ROK has a growing library of music video albums.
More than 30 leading smartphones including Nokias range
of Symbian handsets as well as Microsoft handsets are compatible
with ROK Player technology.
Priced at £18.00 each the movie will be available for
a short period of time exclusively online at www.rokplayer.com
before being made available in selected high street phone
shops in the UK and internationally.
"To be able to watch an entire movie on your mobile
whenever and wherever yoiu like without expensive downloads
or over-the-air streaming is a real breakthrough in mobile
entertainment" added Kendrick.
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