| 20th November 2006 - MAESTRO aims to play its part in this
evolution by harnessing satellite technology together with existing
3G UMTS networks to deliver interactive digital multimedia services
to mobile users.

MAESTRO sets out to use Satellite Digital Multimedia Broadcasting
(S-DMB) technology to implement a broadcast/multicast layer
complementary to the existing 3G mobile networks.
As Nicolas Chubere, MAESTROs project manager explains,
the satellite component is designed as much as possible to
reuse current 3G technology, thereby minimising the development
of new products and technologies, while at the same time increasing
the content delivery capacity of the networks.
The beauty of this approach is that it allows us to
provide mobile broadcast services such as mobile TV and video
service delivery to 3G handsets with minimum cost impact on
3G handset terminals. S-DMB offers basically Multimedia Broadcast
Multicast Service (MBMS) over nationwide umbrella cells to
an unlimited audience and is compatible with open service
platforms developed for 3GPP MBMS services, he says.
Among the advantages over existing technology is that global
coverage in countries such as Great Britain, France, Germany,
Italy, Portugal, Spain, Poland and Greece can be achieved
with a cost effective satellite/terrestrial repeater infrastructure
that constitutes a single frequency network.
Indoor coverage is achieved with a high-power geo-stationary
satellite and a complementary network of terrestrial repeaters
deployed in dense urban areas where the satellite power is
not sufficient to achieve deep indoor penetration, remarks
Chuberre.
Another bonus is the fact that S-DMB offers a flexible and
environmentally-friendly add-on to the existing 3G infrastructure.
There is very low radio wave exposure from this technology
and the terrestrial repeaters are designed to be smoothly
co-sited with base stations, explains Chuberre. They
can eventually share the 3G base station antennas, as we proved
in a trial of the technology in Monaco. The repeaters
transmission power is also compatible with 3G requirements
and the terrestrial repeater network density is less than
the one for UMTS base stations, he says.
The Monaco trials of the system were deemed a great success
by the project partners and proved beyond doubt the viability
of the S-DMB technology and its ability to successfully piggyback
on the existing 3G infrastructure. Further trials are planned
for Toulouse, France, later this year to fine-tune the technical
performance of the system.
We have started introducing the S-DMB concept to mobile
and satellite operators since the beginning of this year and
it has been well received by all of them. The commercial success
in the USA of XM Radio and Sirius and the launching of a S-DMB
system in Korea, albeit based on different technology and
a different frequency band, underscores just how relevant
the proposed hybrid satellite/terrestrial repeater architecture
really is, he says.
Basically S-DMB is able to deliver up to 27 mobile
TV channels per umbrella cell for a monthly subscription fee
in the range of 10 euros, says Chuberre. The service
will be available anywhere in Europe and the cost impact on
3G handsets is expected to be much less than 5 euros in volume.
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