| 18th December - Electric Pocket
today announced availability of the new FlipSide music player for BlackBerry®
smartphones. FlipSide delivers a uniquely designed music player for BlackBerry
smartphones that allows users to visually shuffle through their music quickly
and easily. The beta version of FlipSide certainly struck a chord, with
over 5,000 downloads in a single weekend. Initial responses by those who have
tried FlipSide include such accolades as I love it, its
awesome, and it rocks!. Early users were especially
impressed with the beautiful interface that makes FlipSide both visually enjoyable
and very easy to use. One of the most popular features is the ability to quickly
scroll through the full-color cover art of an entire music collection within seconds
using a BlackBerry smartphone's trackball. FlipSide can also download album cover
art and link to FlipSide Extras to provide artist biographies, recommendations
for similar artists and more. BlackBerry smartphone user Sean Meyer from
Birmingham, AL took to FlipSide instantly, commenting I love FlipSide! Being
able to visually flip through my music collection lets me find my favorite album
quickly and easily. With the introduction of innovative and
consumer-friendly products such as the BlackBerry Pearl and the BlackBerry Curve,
we are seeing a much broader mix of people choosing BlackBerry smartphones for
both work and leisure, said Jeff McDowell, Vice President, Global Alliances,
Research In Motion. "This trend, in turn, has attracted a new category of
developer partners, like Electric Pocket, who are creating consumer and lifestyle
applications that deliver new experiences for customers on the BlackBerry platform." FlipSide
plays music in MP3, M4A and AAC formats, and allows users to create their own
playlist, bringing their favorite tunes quickly to hand. FlipSide retails
for $19.95 and a free trial download is available now from the FlipSide website
at http://flipside.fm About Electric Pocket Limited Electric Pocket
is a privately held company offering leading-edge mobile and wireless computing
solutions and services from its base in Wye Valley, UK. The companys product
portfolio includes a rich set of wireless media and messaging applications and
solutions. For more information, visit www.electricpocket.com. The
BlackBerry and RIM families of related marks, images and symbols are the exclusive
properties and trademarks of Research In Motion Limited. RIM assumes no liability
and makes no representation, warranty or guarantee in relation to third party
products or services. All other trademarks belong to their owners. Back
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