| 8th April - At the MIPTV 2008
event in Cannes, Orange is announcing the launch of Orange cinéma séries,
the only service of its kind in the world to offer premium television on TV, PC
and mobile. The service will be launched in France in the 4th quarter of 2008.
Orange will offer a wide range of exclusive films and new TV series, as well as
titles from catalogues thanks to multi-year deals with Warner Bros. International
Television, HBO, Gaumont and Fidélité Films. Orange cinéma
séries will offer exclusive releases of all Warner Bros. films (Harry Potter
and the Order of Phoenix, Ocean's 13, I am Legend, Dark Knight, etc.), as well
as new series from HBO (True Blood, Generation Kill, John Adams, In Treatment,
etc.). Orange customers will also be able to benefit from the richness of the
catalogues of Gaumont, Warner Bros. and HBO (Six Feet Under, The Sopranos, etc.).
In addition, Orange and Fidélité Films (De lAutre Côté
du Lit with Dany Boon and Sophie Marceau, Le Petit Nicolas with Valérie
Lemercier and Kad Merad) have signed an exclusive multi-year agreement to release
all the new movies from Fidélité Films. The launch of this service
underscores Oranges keen interest in drawing on the creativity of French
productions and in contributing to the funding of French cinema. Orange
cinéma séries will be offered as an option on Orange TV, available
on broadband Internet or, if need be, by satellite. Orange broadband TV coverage
will be supplemented by satellite access following a deal signed with GlobeCast,
an Orange subsidiary, and Eutelsat, to start. The service will also be available
for PC and mobile viewing. This new service is part of the Orange strategy
to offer customers the best programmes, direct or on demand, at their homes or
on the move, for family or individual viewing, and on the screen of their choice.
Orange has long been a pioneer and innovator in this field, launching TV and video
on demand via broadband in France in 2003, and TV on the mobile the following
year. Since 2007, Orange has been engaged in moving to the next stage, launching
multiplatform services to enhance its TV offer such as Orange Sports TV, the first
interactive sports news channel, and the TV on demand service Rewind TV. Back
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