Also
new, is Green Telecoms, which will explore the benefits of controlling energy
consumption, minimising carbon footprints and examine the ethical and commercial
benefits of going green. Mobile Marketing & Advertising, another new topic
will address challenges faced by companies and how to leverage on these platforms
to increase profitability. Key industry topics in mobile and wireless technologies
from HSPA to LTE to WiMAX will also be addressed, and the business challenges
and opportunities explored. The Summit will feature more than 100 speakers
from industry giants like Infocomm Development Authority of Singapore, THAICOM,
Telekom Malaysia, City Telecom (HK), Intel Corporation, TANBERG Television, and
Yahoo!. These heavy-weight experts will come together to review the latest developments
in the leading broadband access technologies, and their ability to meet the future
requirements of the broadband consumers. Scott Goodstein, the external
online director of US President Barack Obama’s watershed online and social
media campaign will be presenting his experience on integrating mobile marketing
for Obama’s campaign. He will also be sharing on how companies can make use
of mobile marketing to increase their brand share in the market, as well as capturing
greater revenues. “The CommunicAsia Summit provides delegates with
the most up-to-date topics in the infocomm industry and an excellent platform
to network with senior-level industry experts, peers, partners, and even competitors
in the industry. The current economic climate compels companies to seek opportunities
and higher profitability in the global marketplace. The Summit offers insights
to addressing these issues.” said Victor Wong, Project Director for CommunicaAsia
from show organiser, Singapore Exhibition Services. The CommunicAsia2009
Summit is held with CommunicAsia2009, the largest infocomm exhibition and conference
in Asia, and a must-attend event in the calendar for business leaders, government
officials and trade professionals across the region. The show, together with BroadcastAsia
are expected to feature about 2,000 exhibiting companies from 65 countries and
regions from across the globe. |
