The trial includes The Chris Moyles Show, Zane Lowe and Switch on BBC Radio 1, Material World on BBC Radio 4 and a selection of The Hub sessions on BBC 6 Music.

weComm’s wave platform uses a client-server infrastructure to deliver high-quality, interactive mobile data services optimized to all major mobile operating systems. The technology delivers content and applications to handsets on-demand, giving the richness and interactivity of an on-device application combined with the flexibility and freshness of an online service.

Steven Tan, VP Business Solutions, weComm, said: “The ‘radio visualisation’ trial is ideally mapped to weComm’s push technology highlighting our ability to deliver synchronised real-time interactivity in a rich and compelling manner.”